Christi Williams joined the Jackrabbit Athletic staff in 2005 as the ticket manager, before ascending to the position of Assistant Athletic Director for Ticket Operations in 2007 and before her current role as the associate athletic director for tickets and marketing in 2012.

As an associate AD, Williams oversees all aspects of ticket operations and marketing and promotions, and serves as the sport supervisor for softball. 

Throughout her years at South Dakota State, Williams compiled comprehensive experience in all aspects of game management, corporate sponsors, development and NCAA postseason events.  

Before joining the Jackrabbit staff full time, Williams served as a graduate assistant coach for the SDSU women's basketball team from 2003-05 while pursing a master's degree in sports pedagogy. During her time on the bench, the Jackrabbits advanced to the Division II Elite Eight Tournament for the third straight season and began the successful transition to Division I athletics.

Williams' college career started at Kirkwood Community College in Cedar Rapids, Iowa, where she earned a liberal arts degree in 2000. She then moved on to Wayne State College, where worked as a student assistant coach with the women's basketball team before earning a bachelor's degree in sport management and business in 2003.

A Newell, Iowa native, her interests include college basketball, playing softball and golf, and visiting family and friends.