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Jackrabbit Dairy Drive kicks off

Courtesy: SDSU Sports Info
Release: 02/20/2013 12:05:27
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The South Dakota State University women's basketball team will host the inaugural Jackrabbit Dairy Drive when it plays Omaha on Thursday (Feb. 21)  at Frost Arena on the SDSU campus. The game is scheduled to start at 7 p.m.

"What a great way to honor our state's dairy producers - an industry SDSU proudly supports by providing students with educational opportunities in the field of dairy production and manufacturing," said Barry Dunn, Dean of the College of Agriculture and Director of SDSU Extension.

This event is being sponsored by South Dakota dairy farmers through Midwest Dairy Association Districts and South Dakota Dairy Producers. The name "Jackrabbit Dairy Drive" encompasses the event's themes - the drive to continue to grow the state's dairy industry, the drive to raise funds for SDSU and the drive that Jackrabbit student-athletes display during athletic competition. The event calls on SDSU fans to assist in raising funds via activities throughout the evening.

"We look forward to hosting this event to honor South Dakota's dairy farm families this year and into the future and what better time to celebrate than during an SDSU basketball game," said Roger Scheibe, Director of Industry Outreach, Midwest Dairy Association.

The event aims to recognize a growing dairy industry in South Dakota and raise funds for SDSU. Funds raised at the event will go toward building a new Dairy Production Research facility at the SDSU Dairy Unit and scholarships for student-athletes with Agriculture related majors.

The dairy industry in South Dakota, according to research conducted at SDSU and data collected from the National Agricultural Statistics Service, has a vital role on the economy of South Dakota. The Economic Impact per dairy cow is $14,042 or a total of $1.28 billion dollar estimated impact overall within the State of South Dakota. 

 "This event will help support the dairy industry of the region by raising funds used towards research and teaching. An updated dairy research and training facility is needed for providing state of the art hands on training in dairy production.  This will complement the new Davis Dairy Plant that was recently built with the support of industry, alumni and producers," said Vikram Mistry, SDSU Dairy Science Department Head.

During the Feb. 21 game, fans will have the opportunity to participate in some fun activities to help raise funds. Aramark, SDSU's concessionaire, has agreed to provide all "Junior Jacks" kids club members in attendance with a free serving of ice cream when kid's club members present their membership card at ice cream concessions stands. The "Junior Jacks", are also sponsored by Midwest Dairy Association.

Get your tickets by contacting the SDSU Athletic Department at 1-866-GO-JACKS or visiting GoJacks.com.

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